In today's competitive business landscape, businesses of all sizes are facing a growing challenge: how to attract and retain creative professionals. This is especially true in the creative industry, where the demand for skilled designers is high and the supply is limited.
The challenges of hiring and retaining creative professionals can have a significant impact on a business's bottom line. Businesses that are unable to find and retain top talent may find it difficult to produce high-quality creative work, which can lead to lost sales and opportunities.
Design subscription services can offer a solution to the challenges of hiring and retaining creative professionals. These services provide businesses with access to a pool of experienced and specialized designers on a subscription basis. This can help businesses to overcome the challenges of high competition, skill shortages, and high costs of hiring and onboarding.
In this blog, we will discuss the benefits of using design subscription services cutting the headaches and expenses of in-house hiring for your business.
The challenges of hiring and retaining creative professionals
There are a number of factors that contribute to the challenges of hiring and retaining creative professionals. Let’s have a brief look at these factors.
Recruitment Challenges
The creative industry is a hotbed of talent, and businesses are constantly vying for the best and brightest designers. This can make it difficult to stand out from the competition and attract top candidates.
For example, a recent study by LinkedIn found that the creative industry has the highest competition for talent of any industry. The study also found that the average time to fill a creative job opening is 52 days, which is significantly longer than the average time to fill a job opening in other industries.
Skill shortages
The creative industry is constantly evolving, and businesses need to be able to find designers with the skills and experience to meet the demands of their projects. However, there is a shortage of qualified designers in many areas, which can make it difficult to find the right talent.
A survey by the American Institute of Graphic Arts found that 60% of creative professionals believe that there is a shortage of qualified designers in their area. The survey also found that 40% of creative professionals have had to turn down projects due to a lack of available talent.
High costs of hiring and onboarding
Hiring a new designer can be a costly process, involving time-consuming recruitment efforts, onboarding costs, and the expense of providing employee benefits. This can be a significant financial burden for businesses, especially small businesses and startups.
A recent study by the Society for Human Resource Management found that the average cost of hiring a new employee is $4,124. The study also found that the average cost of onboarding a new employee is $3,300.
Employee retention issues in the creative field
Creative professionals are often drawn to the creative industry because they value autonomy, flexibility, and the opportunity to express their creativity. However, these same factors can also make it difficult to retain creative professionals, who may be tempted to move on to new opportunities if they feel their needs are not being met.
A recent study by the Creative Group found that the average tenure for a creative professional is just 2.8 years. The study also found that 60% of creative professionals are open to leaving their current job for a new opportunity.
Summary
Design subscription services can offer a solution to the challenges of hiring and retaining creative professionals. By providing businesses with access to experienced and specialized designers, design subscription services can help businesses to produce high-quality creative work on a consistent basis. This can lead to increased sales, revenue, and business growth. If you are a business that is struggling to find and retain creative professionals, then you should consider using a design subscription service. Design subscription services can help you to overcome these challenges and achieve your business goals.